Who is BOATS?
BOATS is the bold, green, anchor-tatted parrot behind the GrimBeak 1977 brand. Born from the heart of Coast Guard grit and veteran pride, BOATS represents strength, loyalty, and a good dose of attitude. You’ll find him starring on many of our designs — always ready for duty, and always rocking his anchor ink.
👇 Ready to Rock with BOATS?
From parrot power to Coast Guard pride — BOATS is more than a mascot. He’s the face of grit, guts, and GrimBeak 1977.
🦜 Suit up in something that speaks louder than words.
🔥 Veteran-owned. BOATS-approved. Always bold.